Proposal for Joining / Promotion Announcement Publication
About The Portfolio
The Portfolio is a leading professional ecosystem that connects senior leaders, CXOs, founders, and decision-makers with credible industry insights, leadership narratives, and high-value networking opportunities.
With a strong and consistent digital presence, particularly on LinkedIn, The Portfolio reaches an engaged audience of over 200,000 professionals. This includes C-suite leaders, investors, founders, and senior executives across industries who actively follow leadership movements, transitions, and growth stories.
The Portfolio has evolved into a trusted platform for executive visibility, thought leadership, and personal brand positioning in today’s highly competitive professional environment.
Scope of Work
The Portfolio will deliver the following under the Joining / Promotion Announcement Service:
1. Content Creation
âś… Personalised announcement content based on your role transition or promotion.
âś… Executive-level narrative aligned with your leadership identity and long-term positioning.
âś… Strategic messaging that highlights relevance, responsibility, and impact.
âś… Customised graphic design with your photograph, Name, New Designation and company.
2. Publishing & Distribution
Your announcement news is published across The Portfolio high-visibility channels, including:
âś… The Portfolio LinkedIn page with over 48,000 followers and 78 million monthly impressions
âś… The Portfolio official website
âś… The Portfolio social media handles
âś… Inclusion in The Portfolio monthly LinkedIn newsletter
3. Client Support
âś… One structured revision round for content and creative
âś… Direct coordination via email or WhatsApp to ensure clarity, speed, and smooth execution
Why This Matters
When you move into a new role, the right people should know about it.
Not everyone. Just the ones who matter. Business leaders, decision-makers, and peers who think at the same level and move with similar intent.
We make your transition visible to that circle. Thoughtfully. Strategically. In a way that invites meaningful connections, not casual attention.
This is how careers grow quietly but powerfully by being seen by the right minds at the right moment.
Investment
Total Cost: â‚ą3,000 plus GST â‚ą540
Total Payable: â‚ą3,540
This includes content creation, creative design, publishing, and distribution.
Payment Terms: 100% advance
Expected Outcomes
âś… Targeted visibility among CXOs, founders, and senior decision-makers
âś… Increased profile views and high-quality connection requests
âś… Stronger leadership recall and professional perception
âś… A polished and credible presentation of your career milestone
âś… 200+ engagements
âś… Approximately 100,000 impressions
Outcomes reflect typical organic performance based on past publications.
Terms & Conditions
- Applicable only for professional career transitions, including new roles, promotions, and board appointments.
- Clients must provide accurate information and timely approvals.
- One revision round is included after the first draft.
- No refunds once content creation has started.
- Engagement and reach depend on organic platform algorithms and audience behaviour.
- Initial draft shared within three business days of receiving complete inputs.
- Publishing within 24 hours of final approval.
- Content and creatives cannot be modified after publishing.
Next Steps
If you want your transition to be seen by the right people and not lost in the noise, connect with the The Portfolio team.
We will work with you to shape and share the announcement in a way that supports where your career is going next.
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